Full coverage of the 2018 Andrew Gillum vs. Ron DeSantis Florida Gubernatorial debate.

By Michael Gordon
11/01/2018 • 12:00 AM EST

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: Click or tap on any techniquesee definition - the definition will be displayed here.
that appears in bold to show its definition.
: appeals to compromised authoritysee definition - insisting something is true because an expert on the issue says it's true, when that expert has a vested interest in the outcome.
: The Everglades Trust donates largely to Republicans, including $250,000 to the Florida GOP this year.[1][2]
: Gillum points out how the organization may be compromised.
: half truthsee definition - a statement that is essentially true, but lacking critical information and presented as the whole truth.
: DeSantis explains preexisting conditions were covered "in a way that would lower premiums for other people," without saying that way is by dramatically increasing rates for those with preexisting conditions.[2]
: misleading claimsee definition - a statement with a few elements or kernel of truth, which can easily be proven deceptive or fundamentally untrue.
: When DeSantis made his "emergency room" comment, he was talking more broadly about general access to health care.[3]
: false claimsee definition - a statement that is directly contradicted by fact and can be easily proven untrue.
: Most physicians (68.9%) actually DO accept new Medicaid patients.[4]
: pointed questionsee definition - a question that is difficult to answer in an ambiguous manner without appearing to be evading or dodging.
: dysphemismsee definition - replacing neutral language with more derogatory or unpleasant terms, to instill a negative association.
: The "Trump tax scam," to refer to the GOP tax bill of 2017.
: false claimsee definition - a statement that is directly contradicted by fact and can be easily proven untrue.
: Desantis appears to be referring to crime rates for the broader area, Leon County (NOT Tallahassee).[7]
: cherry pickingsee definition - presenting only evidence that confirms your position, while ignoring or withholding a more significant portion that contradicts it.
: Gillum highlights only the 5-year crime-rate low set in 2017, while not mentioning the highs set in 2015 and 2016.[8]
: false equivalencysee definition - implying that two things are essentially the same, when they only have anecdotal similarities.
: Between the FBI investigation in Tallahassee, which has direct ties to Gillum, and the Mueller investigation, which has no ties to DeSantis.[9]
: whataboutismsee definition - discrediting a criticism by accusing hypocrisy, in order to shift the focus away from oneself and onto others.
: Gillum shifts the focus from questions about his own ethics to questions about DeSantis's ethics.[10]
: pointed questionsee definition - a question that is difficult to answer in an ambiguous manner without appearing to be evading or dodging.
: whataboutismsee definition - discrediting a criticism by accusing hypocrisy, in order to shift the focus away from oneself and onto others.
: Gillum shifts the focus from his receipts to DeSantis's receipts for his travel expenses.[11]
: guilt by associationsee definition - using an opponent's links to another to assign the other's beliefs, misdeeds, or other unattractive qualities to the opponent.
: Desantis uses Gillum's support for a group formed after the death of Trayvon Martin to link Gillum to the group's anti-Israel, anti-law enforcement sentiments.
: guilt by associationsee definition - using an opponent's links to another to assign the other's beliefs, misdeeds, or other unattractive qualities to the opponent.
: Gillum uses DeSantis's possible involvement in a Facebook page to link its racist or xenophobic views to DeSantis.
: honor by associationsee definition - championing public symbols that carry respect, authority, sanction, and prestige to assume the respect, authority, sanction, and prestige of those symbols.
: A war-hero.[13]
: honor by associationsee definition - championing public symbols that carry respect, authority, sanction, and prestige to assume the respect, authority, sanction, and prestige of those symbols.
: Law enforcement.
: dysphemismsee definition - replacing neutral language with more derogatory or unpleasant terms, to instill a negative association.
: The word "caging" to describe holding migrant children in chain-link fenced holding areas in U.S. border facilities.
: cherry pickingsee definition - presenting only evidence that confirms your position, while ignoring or withholding a more significant portion that contradicts it.
: DeSantis highlights only the Tallahassee murder rate, while not mentioning that Tallahassee's overall crime rate is not the highest in the state.[7]
: pointed questionsee definition - a question that is difficult to answer in an ambiguous manner without appearing to be evading or dodging.
: hyperbolesee definition - an extravagant statement or figure of speech used for effect, not intended to be taken literally.
: Characterizing DeSantis as "wholly owned" by the NRA.
: cherry pickingsee definition - presenting only evidence that confirms your position, while ignoring or withholding a more significant portion that contradicts it.
: DeSantis highlights only the 2017 Tallahassee murder rate, while not mentioning that Tallahassee's overall crime rate was at its lowest in years.[7]
: pointed questionsee definition - a question that is difficult to answer in an ambiguous manner without appearing to be evading or dodging.
: whataboutismsee definition - discrediting a criticism by accusing hypocrisy, in order to shift the focus away from oneself and onto others.
: Gillum shifts the focus from crime in Tallahassee to crime in Jacksonville.
: passing the bucksee definition - shifting blame onto someone else for self-exoneration or to direct attention away from those really at fault.
: For school shootings onto local law enforcement, the local school board and administrator, and the FBI.
: non-sequitursee definition - response that doesn't follow logically from or isn't related to anything previously asked or said.
: DeSantis turns a question about whether Trump is a good role model for children into a monologue of his support for moving the U.S. Embassy in Israel to Jerusalem.
: proclaiming weaknesssee definition - using the words "weak" or "weakness" to instill negative emotions when associated with an opponent or group.
: slogansee definition - a brief, striking phrase that people will remember, which typically acts on emotional appeals.
: "He's trying out to be the Trump apprentice."
: hyperbolesee definition - an extravagant statement or figure of speech used for effect, not intended to be taken literally.
: Characterizing DeSantis's toadyism to Trump as him worshipping at Trump's feet.
: whataboutismsee definition - discrediting a criticism by accusing hypocrisy, in order to shift the focus away from oneself and onto others.
: Gillum shifts the focus from his behavior with lobbyists to DeSantis's travel expenses.[11]

Cumulative total of the techniques detected over the 53:19 runtime of this video clip:


References
4. "Fact check: Medicaid's doctor participation rates". USA Today. Published: March 29, 2017.

6. "They Said Seattle's Higher Base Pay Would Hurt Workers. Why Did They Flip?". The New York Times. Published: October 22, 2018.

7. "AP FACT CHECK: DeSantis wrong on Tallahassee crime rate". The Associated Press. Published: October 23, 2018.

8. "Andrew Gillum says crime dropping in Tallahassee". Politifact. Published: October 08, 2018.