honor by association - Defending or championing cultural sacred cows in order to transfer the respect, authority, and prestige associated with those symbols onto oneself.

This technique leverages the reverence or admiration that society holds for certain symbols, institutions, or values, allowing the speaker to gain credibility and moral authority by aligning themselves with these revered entities. By positioning themselves as protectors or advocates of these "sacred cows," the speaker can appropriate the associated honor and prestige, thereby bolstering their own image.

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