: Click or tap on any technique - the definition will be displayed here.
that appears in bold to show its definition.

: common folk - connecting with an audience by giving the impression that you understand and share their everyday struggles and concerns.
: By narrating his journey from humble beginnings to running for the U.S. Senate, Harrison aligns himself with the everyday struggles and aspirations of average Americans.

: false dichotomy - giving the impression that only two opposing options exist while ignoring the possibility of any middle ground or nuanced alternatives.
: Between only binary policy choices found at opposite ends of the partisan political spectrum, ignoring the existence of moderate solutions or nuanced approaches.

: labeling - casting a person or group into a rigid, stereotypical identity and assigning names or attributes to that identity.
: Harrison defines Graham as a Washington insider, while casting himself as a champion of local interests.

: hyperbole - an extravagant statement or figure of speech used for effect, not intended to be taken literally.
: Characterizing everyday Washington politics as a "food fight."

: dysphemism - replacing language that is accurate and may be neutral with language that is more derogatory or unappealing to instill a negative association.
: The phrase "socialism for all" frames a healthcare proposal as extreme or un-American, rather than using a more accurate term like "universal healthcare."

: common folk - connecting with an audience by giving the impression that you understand and share their everyday struggles and concerns.
: By sharing his small business upbringing and modest living conditions, Graham connects with the struggles of small business owners and working-class Americans.

: labeling - casting a person or group into a rigid, stereotypical identity and assigning names or attributes to that identity.
: Harrison defines Graham as a disconnected Washington insider, while casting himself as a champion of everyday South Carolinians.

: adding qualifiers - adding an extra word or phrase to a response that makes it ultimately meaningless, but still leaves the desired impression.
: Harrison declaring that he doesn't support adding more justices to the Supreme Court "at this point" doesn't necessarily mean he is opposed to adding more justices to the Supreme Court, just not at this time.

: guilt by association - discrediting an opponent by linking them with a person, group, or entity viewed negatively by the target audience.
: Graham uses AOC's endorsement of Harrison to link him, by extension, to the Green New Deal, despite Harrison having expressed a lack of support for it.^[1]

: guilt by association - discrediting an opponent by linking them with a person, group, or entity viewed negatively by the target audience.
: Graham uses Harrison's support for the Democratic police reform bill to frame him as supporting Nancy Pelosi, even though backing the bill does not equate to supporting Pelosi herself.

: hyperbole - an extravagant statement or figure of speech used for effect, not intended to be taken literally.
: Characterizing the Democratic police reform bill as declaring "war on the cops."

: misleading claim - a statement with a few elements or kernel of truth, which can easily be proven deceptive or fundamentally untrue.
: Graham's opposed the Democratic Covid relief bill, which included funding for police, not necessarily because the bill included funding for the police.^[2]

: guilt by association - discrediting an opponent by linking them with a person, group, or entity viewed negatively by the target audience.
: Graham uses endorsements of Harrison from groups that support defunding the police to associate him with defunding the police, implying the endorsements alone confirm his support.

: guilt by association - discrediting an opponent by linking them with a person, group, or entity viewed negatively by the target audience.
: Graham uses a compliment Harrison made to Bernie Sanders to link him, by extension, to Medicare for All, despite Harrison having expressed a lack of support for it.^[1]

: half truth - a statement that is essentially true, but lacking critical information and presented as the whole truth.
: Graham mentions that certain Democratic states receive more Obamacare funding, without mentioning it's because states like SC refused the extra Obamacare funding.^[3]

: false claim - a statement that is directly contradicted by fact and can be easily proven untrue.
: Pelosi and Schumer (and Warren) didn't write Obamacare.^[4]

: minimization - portraying something you don't want to address as trivial or insignificant, to divert attention from it and onto matters deemed more important.
: Graham downplays addressing domestic gun control and white supremacist groups in light of the global threat of Islamic terrorism, shifting attention away from domestic policy.

: projection - accusing an opponent of using the same underhanded tactics or committing the same misdeeds the accuser is guilty of.
: Harrison accused Graham of playing political games, as he encourages potential Graham voters to vote for a candidate who is no longer running.^[5]